How to Successfully Growth Hack Your B2C Company

Growth hacking is the practice of leveraging data and technology to increase your company’s growth. It involves experimentation and creative problem-solving to quickly gain a competitive advantage. As a B2C business, successfully growth hacking requires understanding your customers’ needs and how best to meet them. Here are some tips for efficiently growth hacking your B2C company.
How to Successfully Growth Hack Your B2C Company

Start With A Strategy

Growth hacking is an iterative process that requires you to start with a strategy, test it, analyze the results, refine it, and then retest it until you find what works best for your business. A good strategy should include goals that are specific, measurable, achievable, relevant, and timely (SMART). This will help ensure that you have a clear understanding of where you want to go and how you plan to get there.

Employ Automation

Automation can be used in many areas of growth hacking including customer service, marketing automation, sales automation, etc. Automation helps increase efficiency by reducing time spent on mundane tasks so that more time can be devoted to higher priority activities such as product development or customer service. Tools like Zapier or IFTTT can be used for automating various tasks such as sending new customers automated onboarding emails or creating automated workflow processes for customer support requests.  

Analyze Your Data

Data analysis is essential when it comes to growth hacking because it helps you identify patterns in customer behavior so that you can better understand what works best for your B2C company and what doesn’t work at all. You can use tools like Google Analytics or Mixpanel to track user engagement and analyze the data collected from these tools in order to gain insights into customer behavior. This will help inform decisions about how best to structure customer touch points throughout the buyer journey so that they are tailored to each customer’s needs.


Growth hacking is an effective way of increasing your B2C company’s visibility online by leveraging data and technology in order to drive growth quickly and efficiently. By beginning with a SMART strategy and using automation tools like Zapier or IFTTT as well as analyzing data collected from Google Analytics or Mixpanel, you can successfully growth hack your B2C company while simultaneously providing excellent customer service experiences tailored specifically for each individual buyer's journey through their purchase decision process. Growth hacking gives companies the opportunity to stand out from the competition by offering unique experiences that keep customers coming back again and again!

Aarni Kotiranta


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“Truly’s growth team helped us build sales more efficiently. Their data-driven process was just the thing we needed.”

Sanni juoperi / Head of Growth / Howspace

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